Press Release - November 24, 2009
NHFA Answers Retailer’s HomeFurnishings.com Questions With Customized Presentations
HIGH POINT, N.C. – What is the HomeFurnishings.com national marketing program, how will it help my store, what is a “micro-site” and what will it all cost are the retailer’s big questions and the National Home Furnishings Association (NHFA) is ready with the answers. Plus as an added bonus, retailers participating in a HomeFurnishings.com customized presentation will get a $25 Starbucks gift card.
“Our staff will be happy to explain all of the details of the HomeFurnishings.com national advertising and promotion program, the consumer web portal and the certified retailer program to the retailer when he participates in a one-on-one presentation,” stated Steve DeHaan, executive vice president of the non-profit NHFA. “Many are surprised that they can make all that HomeFurnishings.com has to offer a part of their advertising plan for a fraction of their marketing budget.”
HomeFurnishings.com, launched Oct. 15, is proving its power with over 37,305 visitors viewing 140,900 pages as consumers are discovering HomeFurnishings.com’s valuable information and design tips intended to help them with their home furnishings needs. They can also quickly find a retailer near them and enter the sweepstakes by using the dealer locator.
NHFA member retailers’ free trial micro-sites, designed to help drive traffic to their stores from the HomeFurnishings.com dealer locator, is scheduled to expire on Dec. 31. Retailers can sign up to keep their micro-sites and learn more about HomeFurnishings.com by setting up an appointment for a customized presentation by calling 800-888-9590, ext 6126 or emailing info@HomeFurnishings.com.
National Home Furnishings Association (NHFA) is the nation’s largest non-profit organization devoted specifically to the needs and interests of home furnishings retailers. NHFA’s membership comprises 2500 business entities representing over 9,000 stores in all 50 states and several foreign countries. NHFA’s mission and vision encompass the association’s commitment to helping home furnishings retailers operate highly profitable businesses that provide an exceptional level of service to the consumers who buy their furniture. The mission of National Home Furnishings Association is to provide its members with the information, education, products and services they need to remain successful. NHFA’s vision is to excel as the definitive resource for information and leadership for home furnishings retailers.
For more information about this article, please contact Karin Mayfield at (800) 888-9590, ext. 6134.